Logos (5)
“If I have to flip flop more than three times in an A/B test to figure out what the difference is, I lose interest in that difference.”
— Tchad Blake
“If I have to flip flop more than three times in an A/B test to figure out what the difference is, I lose interest in that difference.”
— Tchad Blake
This is the inaugural post in a series highlighting great recording studio web sites. Future studios will be selected not merely for the quality of their facilities but for how appealing, innovative, and informational their web presence. I suppose this means I’m launching a category of posts that is, at the core, pornographic. At least for studio geeks. Our first selection is Chicago’s Electrical Audio, home of legendary engineer and audio iconoclast Steve Albini. (I’d have called him a “producer,” as well, but as you may well know, he doesn’t like to be called that.) Electrical is one of America’s most distinctive recording facilities, from it’s old-school, analog-centric production ethos to its peculiar (and uniquely-named) acoustic spaces, to the maverick reputation of its founder.